I really thought that Apple would have been the first serious mover on getting videos/films available but it looks like GUBA.com has done it in partnership with Warner
Bros. All kinds of good television content and movies and an interesting pricing model. You can use a video-on-demand type service that ranges in price from $1.79 to $2.99. This is like a rental. You watch it once and then you're done, a day later you don't have the content for viewing. Given the price I think this is competitive and has potential. Then there is the download-to-own which ranges from $9.99 to $19.99 and again, I think it is competitively priced, just as long as they aren't all at the $19.99 end of the spectrum.
Here's the rub though, and damn, I get just ticked off when I see this! I figured I'd try this out, given a little spin and see what the quality of the video is like. So I choose Syriana since I wanted to see this anyway. It is $19.99, I can download it and view it on 2 computers and 1 portable device as well as burn a backup DVD. Sounds fair to me. I like the flexibility that has been given to me while at the same time ensuring that content is protected. I can deal with that. So I put the movie in my cart, sign-up for the service and get the lovely message below.
With our sincerest apologies to non-United States, non-Windows and
non-Internet Explorer users, in order to enjoy the GUBA Premium
service, you must be located in the United States, and use Windows 2000
or XP with Windows Media Player 9.0 or higher, which support the
Windows Media Digital Rights Management System as required by our
premium content providers.
I just had to shake my head. Talk about totally limiting me. It's like "Sorry, you're one of those crazy Mac-loving, Firefox-using, Quicktime-playing, 'eh-saying' Canadians.....NO MOVIE FOR YOU."
I know, I know...I'm venting. I know that Apple is doing the same thing when it comes to geography. When oh when will we be able to buy video content online in Canada, eh? I mean seriously. How long do we have to wait?
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